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The Best Things

December 8, 2011

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The following is a summary of a famous quote from Steve Jobs. Usually, people remember the part “Great artists steal.” But this is really about how to make “the best things.” It also shows how Steve Jobs blended the arts and sciences. Simple Version BeeOasis Step 1 It comes down to this. Try to open [...]

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Next Generation Book

November 30, 2011

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So for the past year and a half, my team at Push Pop Press and Charlie Melcher and Melcher Media have been working on creating the first feature-length interactive book. It’s called “Our Choice” and the author is Al Gore. It’s the sequel to “An Inconvenient Truth” and it explores all the solutions that will [...]

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Reality Distortion (Part 1)

November 29, 2011

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Steve entered the room. The programmers looked up at him from their desks. Steve looked right back at them. His eyes were not blinking. Steve said, “We need to have this done by next month.” “No way! We can’t write that much code by next month,” one of the programmers complained. But Steve, still not [...]

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The Idea of Film

April 23, 2011

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When I grow up, I still want to be a director. -Steven Spielberg This quote shows the magic of movies. Steven Spielberg is a grown man, but he loves the movies like a child. He feels a sense of wonder about them. He is already a great film director. But about film, he still enjoys [...]

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